We are currently working on a project with Concept 2 relating to the British Indoor Rowing Championship that comes through our Sponsorship Blueprint division.

 

The British Indoor Rowing Championship is the largest indoor sporting event in the UK. Taking place over just one day, more than 3,000 competitors compete at the Birmingham Indoor Arena, with Olympians, the young and the old all racing against themselves, the clock, and the other competitors.

 

The Championship has had sponsorhip for the last five years, but is now searching for a new title sponsorship. We began working with Concept 2, who own the Championship, to help them develop a sponsorship proposal that would hold-up in today's competetive marketplace, and allow them to continue to grow the event year-on-year.

 

Taking them through the Sponsorship Blueprint process, we have been able to tighten up the existing proposition - as well as identify new programmes - community and youth-related, that will help to grow the sport of indoor rowing in the UK, with the support of a sponsor.

 

Having re-structured the sponsorship proposal, we are now in the process of searching for sponsorship of the event and the other initiatives, and hope to be able to report success back soon!